Blog: Audience
I learned a lot about selling from the birds I tried to feed today Your product or service must be wanted by a hungry audience. Your audience wants to enjoy your product or service in surroundings of their choosing. Your prospects won't become customers if they think the risk is greater than the potential reward. Some prospects will never take what you give them even if it is perfect for them. Sometimes your audience isn't hungry.
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Storytime at the Networking Event – Success Stories Give The Audience a Chance Play a Role
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Tags:
Audience, Bobs, Buffet Lunch, Business Success Stories, Credibility, Drone, Elevator Speech, Honesty, Imagination, Integrity, Marketer, Networking Event, Networking Success, Pitch, Preoccupation, Rare Opportunity, Self Focus, Speeches, Success Story, Temptation, Yawn
Posted date:
April 7, 2009 |
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We've all been there. We are at a networking event and it's time for the elevator speeches. And one by one they drone one in a rhythmic fashion. "I'm Bob with Bobs Inc." "I'm Mary with Mary's Cleaning." "I'm Steve with Steve's Warehouse." Each introduction more mundane than the last. YAWN! But then something unusual happens. We find that we're listening to someone more intently. And before we know it, we're hooked. We forget about the time and our wonderful buffet lunch, and find ourselves deep inside another world. In this new world we are experiencing new and exciting things. ...
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Knock, Knock! Know Who Is There At Networking Events: Business After Hours (BAH)
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Tags:
Alcohol, Attendees, Audience, Bahs, Caution, Chambers Of Commerce, Cocktail Party, Crowds, Empty Stomach, Gluttonous, High Profile, Intoxication, Judgment, Mixed Drinks, Networking Events, Party Atmosphere, Relaxed Atmosphere, Social Work, Solo Practitioners, Staple
Posted date:
March 2, 2009 |
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Perhaps the one event that has done more to ease people into networking is the business after hours. A staple of chambers of commerce and associations, the business after hours usually attracts the largest crowds and the most diverse audience. Knowing what to expect is crucial to success at a business after hours (BAH for short). The major difference between a BAH and all other networking events is alcohol. Most BAHs will have at least beer and wine and many will have mixed drinks as well. This creates a more relaxed atmosphere where people will let their guard down and be more social. ...
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